Zerodha has a booming platform for content, but it does not plan to milk it.

Varsity is Zerodha's financial literacy platform. Launched as a free web-only platform in 2014, Varsity was also launched as an app.

Zerodha has a booming platform for content, but it does not plan to milk it.

Stock brokerage platform Zerodha has been silently building its content platformVarsity, the self-declared unicorn’s financial literacy platform. Launched as a free web-only platform in 2014, Varsity has also launched as an app one and a half years ago. And today, while the app is closing towards a million downloads, it also registers 85,000-page visits every day.

  • Established as a free web-only platform in 2014, Varsity was launched also as an app one and a half years ago.
  • The app is closing in on a million downloads and registers 85,000-page visits every day.
  • However, Zerodha has no plans ever to turn Varsity into a paid platform.

Even with such great numbers coming in, Karthik Rangappa, VP, Education Services at Zerodha, says that the company has no plans ever to turn Varsity into a paid platform.

Varsity works on a single point agenda - to make Indians financially literate. We have been working towards this goal for the last 6 years. We continuously update the portal with new and relevant content and also respond to user-submitted queries on a regular basis,” he said.

Source: BusinessInsider

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